I could use your help, I’m writing a speech in the next couple of
Next week I will be on the panel of a seminar. The paragraph below
describes what the seminar is about.
“Appealing to Young Collectors, Why Young People Care About Handmade
Puzzled by what to buy or make for the 18-35 age group? Clueless
about what the “crazy kids” are doing these days? Craft is back! A
new generation of crafters – motivated by environmentalism, social
responsibility and a punk aesthetic – have become the catalyst for a
resurgence in handmade. DIY ethics give these socially conscious
consumers a special appreciation for what you do. Learn what
pop-culture influences have shaped their artistic tastes. Find out
how you can engage these newcomers to craft by understanding your
differences – and your many similarities.
I am supposed to speak from the view of an Artist, I have my own
jewelry business on the side.
I am also going to speak from the perspective of a show manager and
what trends I’m seeing and how I think we could get younger artists
into the show, Buyers Market of American Craft.
I would love your opinion, if you could share your experiences, and
even if you have more questions to pose that will really get the
Thanks for your help!