Alma-
*Platineve’ (Plat eh NEVE) is an exclusive process to Jewelry
Television that contains platinum and other precious metals clad over
sterling silver.
The Platineve finish ensures jewelry will have a durable shine and
brilliant luster. Platineve is 100 percent nickel free and contains
not only Platinum but also rhodium, which is a member of the platinum
family.
The addition of rhodium adds an anti-tarnish feature to sterling
silver jewelry. Platineve gives jewelry an even whiter, more
brilliant luster.*
Another reason I don’t watch television.
Marly