Hello Jesse: Just a quick observation on what I’ve seen marketed that
I can identify as the product of CAD-CAM rapid prototyping. In the
hands of a trained artist/crafstman, this tool has great potential. I
think what we’ll see in the near future coming out of Stanley
Lechzin’s program at Temple University will be worth watching. A lot
of what I’ve seen on the market is dreary, formulaic design, often
done in complete ignorance of considerations of finishing, durability,
wearability, stone setting, casting, etc. Even before we had the
rapid prototyping, we had every wannabe with a computer graphics
program churning out blocky geometric designs and jobbing them out to
trade shops so they could be “designers”. They were impossible to
set and finish properly, etc., and now the market is flooded with the
"look" of this stuff. We had a very expensive platinum and diamond
necklace in our inventory. We sold it for $60,000, but the customer
finally returned it after repeatedly having to have us replace quarter
carat diamonds that kept popping out of their settings because the
hinges articulated directly under the stones and pushed them out. I
could tell by the design that this was a CAD-CAM article. What I fear
is happening is that manufacturers are hiring folks with associates
degrees in drafting from community college level programs instead of
relying on the higher paid experienced craftspeople. I know store
owners who have resisted for years hiring competent craftspeople that
think this technology will allow them to have their inexperienced
technicians compete with experienced craftsmen. They’ll spend big
bucks for a package deal which, if they knew what to look for and
where to look, they could get for a third the money. They’re hoping
to get a share of the custom market which people like myself CREATED
when the mall stores took away their bread and butter watch and chain
sales. And it’s being marketed to just these people. CAD-CAM is a
sophisticated tool, very powerful, but it’s no substitute for
training, experience, and talent. As with the computer: Garbage In -
Garbage Out.
David L. Huffman