Throughout my career I’ve found that asking my customers what their
budget is for a custom designed piece of jewelry as soon as it’s
appropriate has saved much time and frustration. Timing for this
question can be a little tricky, but once you’ve mastered it I
assure you that it’s worth the effort. I’ve never had anyone feel
insulted or intruded upon by asking, and it has helped guide me
through my custom jobs so that I can always make a decent profit. It
makes it much easier to give a quote, estimate any outside service
costs, and plan for my own monthly income.
Here is my short list:
Do you have a price range in mind for this project ?
What is your budget for this piece of jewelry ?
Have you thought about how much you are able/willing to spend
on this piece of jewelry ?
And so on . . . . Instead of spending an hour + discussing design
ideas, stone sizes, metal types and doing sketch after sketch I found
that askin this question as soon as there’s an opening in the
conversation (a gut instinct) leads me as well as my customer in the
right direction for decision making around the piece of jewelry. I
wouldn’t dare draw a size 9 1/2 ring with a 10mm square blue sapphire
set in 18Karat Yellow gold unless I was sure of their budget ! Going
from large to smaller as a general rule is mostly a dissappointing
experience for people when it comes to jewelry. It’s also important
to try to do the sketches to scale as often as possible.
Anyone with any other suggestions or thoughts would be welcome !
Thank you all for your valuable input and ideas.
Margie Mersky ~ Wax Models & Miniature Sculptures
Margie Mersky Custom Designs, INC
Studio Line 952-920-1355