For my money, Stuller is unquestionably the best supplier. As a
matter of fact, in my forty years of being in business and a like
period as a consumer, I know of no other company that is as well
managed as Stuller. Stuller would serve as a model to any business
in any field in any locale in the world.
On the other hand, because Stuller is so admirable, most retailers do
have their catalogs. At last count, I heard that Stuller has forty
thousand accounts ! So then, how do you compete when everyone shares
the same source ? The answer lies in your personal creativity and
ability to absorb The way to do this is to study the
Stuller catalogs as if you were in divinity school studying the Bible
! There is so much in their catalogs that one could
devote a lifetime to absorbing it all ! Just learning the
organization of the catalogs is a daunting task. But, if you have
done as I have suggested and, if you have performed an in depth
analysis of the customers needs and preferences, you will be able to
go directly to the merchandise that serves the customers needs.
Ron MIlls , Mills Gem Co. Los Osos, Ca.