I was once part of a group studio on the 2nd floor -- in the best
shopping district in town. The door was well marked and we had an
intercom clearly labeled -- and people still got confused. Being
on the second floor is a huge disadvantage if you're hoping for
traffic for a store. For classes, though, people find out about
the classes, and are willing to walk up a flight of stairs.
d definitely use it as space for classes, rather than walk in sales. for straight sales Iwould get in on the monthly art walk, where different shops host music and artists exhibits, Id do open
studio for that night, maybe with a small booth outside. Adds in the
local paper are fairly cheap, there are plenty of community boards to
stick flyers onto and a full page press release is a whooping $80
(which I think, the other studio owners would gladly jump into to
share the cost)…no, I
m not an advertising genius, as you can tell...but its a small town that supports a lot of outlying
communities and word generally spreads fast
It sounds as if you don't have a clear business plan. Teach some
jewelry, some accordian, do websites. It sounds very scattered.
s essentially what Ive been doing for the past few years. I`m
very good at all three of these, and it seems to work.
And if it sounds that way to me, how's it going to sound to
um…out of past experience…the reaction has a tendency to swell
e.g.: most people around here know me for the music I play. So I get
stopped at the grocery store and stuff by people I
ve never met before. then these same people may see my jewelry work at a gallery in town, but maybe dont put 2&2 together, next, they see my booth
with me at a crafts show…the look on their face is often price
yes, part of me enjoys that kind of attention but I
m actually very shy and humble, if I dont have a large box with buttons and
keys to hide behind…
The environment with the coffee shop and all the friends doesn't
sound terribly conducive to work.
I work sometimes better when I have easy access to other people to
bouce ideas (and half finished projects) around and I`m usually
pretty disciplined about production time. (5CDs in the shuffler is my
usual time to MAKE new things)
If you take the space, have a clear business plan for generating
income from the space in a way you couldn't otherwise.
see elsethread…I`m 15miles out of town in the woods
Who else is teaching in your area?
How long will it take you to develop a following of students?
I have a few (maybe ten) people who`s phone # I have that were
interested in classes and quite a few that I run into on a regular
So far I
ve mostly been thinking about doing hobby classes ( beaded link chains, simple forging and wire working projects simple polymer clay canes and sculptures, beading...) Im not sure how much interest
there would be for more extensive learning. I`ve also done some
classes at the local schools with the kids (1st -6th) which is
something I enjpy very much
Can you teach an array of classes -- not just beginner? Can you
pay the rent out of other funds until the new ventures start making
sometimes. depends on my other outlets…
For how long? Will all the teaching interfere with your jewelry
Probably not for a while…it will interfere with my gardening,
horse training, house fixing…
Will you end up just working for the space?
maybe for a while…it
s really not that much money for rent (my average intake/day throughout the summer, when I was still living in the big city, since Ive lived here, I can buy great food for the
entire month or pay all of my other bills off the same amount), this
is just a very poor area.
Thank you very much for your input,you`ve brought up a couple of
things that made me think Sparrow