1. Otherwise, how are you keeping your chains from being
tangled up when you break-down?
In the flat cases, the chains are pinned at least at the closure end
to the pads. When I’m ready to pack up, I put a thin piece of foam
between the jewelry and the glass, and close the lid. This prevents
things from sliding around. In the big cases, I take out each pendant
and put them in their individual baggies. Ones that have chains that
kink easily are prepackaged in clear boxes with a standup card. The
chain is hung over the card at the top, with slits to guide the chain,
and the excess chain is wire tied (covered wire tie) in the back.
3.. If you have a small quantity of pendants, I'm thinking you
are displaying them with chains so as to make your inventory look
Yup, looks nicer too.
One more assumption needs to be made - I am assuming that those
of you displayingipendants with chains are making more sales than
those not doing so.
Again, yup. After taking the advice of a veteran, I started
displaying the pendants on chains. My sales increased quite a bit,
more than worthwhile to take the extra trouble. Quite often, I wind up
changing out the chains for one heavier or more delicate, or same
style in a different length.
What looks good on a 5’10" lady, 200 lbs. with a deep bosom is going
to look ridiculous on a 5’2", 105 lb. lady, bosom or not. Large ladies
have a tendency for the pendant to get lost in the cleavage, or have
it hanging off the edge of the ‘shelf’. On small ladies, a too long
chain can draw attention to something they would prefer not to draw
attention to, or accentuates a pointy chin. This is an excellent time
to give some expert advice on choosing chain styles to take advantage
of visual redirection. Before long, we’re discussing the best earring
styles for her face shape or neck length, and rings which will make
her fingers look less like sticks, or more slender. The customers
appreciate the advice, and they come back to look for more jewelry
which will fit their frame types. Jewelry is an accessory, as well as
being something beautiful and intriguing. You are a designer, and you
design your jewelry with this in mind as well.