It's a knockoff of the Roper Whitney #5 Jr punch.
Of course the real thing is $137 at a full-on industrial supplier.
Couldn't tell from Michaels' website how much the knockoff was, but
I suspect it must be much cheaper. In all senses of that word.
You can probably find the real one for less, especially used. I
found mine for about $40 at a flea market years ago. The real one
works very well indeed. No idea about this version.