Cool apps on the IPhone! My only experiences with jewelry parties is
as a customer in a retail store. What worked on me? First,
personalization. I received an invitation in the mail followed by a
phone call from the sales person saying he would have my favorite
designer(s) at the party, have a nice matching piece for a previously
purchased piece, set aside a piece that he thought I’d like, have a
discount at the party, have a discount for established customers,
etc. Second, alcohol. They served champagne & wine, generously (as
well as shrimp and other hors d’oeuvres). Third, influencers. They
encouraged me to bring my husband, or friends who were influencers on
my jewelry purchases, or (in my husband’s case) gift buyers. My
husband looks forward to this annual jewelry party and takes me out
to dinner afterward. His Christmas gift obligation is satisfied and I
enjoy collecting jewelry that is beyond my skill level to fabricate.
Good luck on your party.