I tried out something at this weekend’s show that I had been meaning
to try for a year or more, and it was such a hit that I want to
share it with you folks.
Everybody likes to play with rings, right? I saw this at SOFA a year
or two ago, and finally put it together. I drilled rows of holes in
a piece of opaque plexiglas and put it on top of a folding
(open-topped) pedestal. I ran heavy tigertail through rings, then
through the holes, then down a foot or so and tied on weights. This
made the rings stand up, and left them in the open where anyone
could try them on, but not take them. I feel pretty sure that if it
were not for this enticing display, I would not have sold the
expensive 18k and aquamarine ring I mentioned in another post. And
even though I didn’t sell any of the other rings I had out (it was
not a great show for me), I got a lot of feedback about what people
liked-- and I think I will get some orders. I plan to continue this
method of display-- maybe you should too!