I have tried consignment in the past in many situations, and in
the end I have chosen to just say NO to consignment. I know that
many would argue this with me...
Hi Ken (and Kara, and all), In general and for myself, I wouldn’t
disagree with you. However, I think there are a lot of people who are
in a different frame of reference than ourselves. For some people,
consignment may be a way to break into the market, so to speak. I
haven’t consigned anything for several years, but when I was starting
to shift from a hobbyist mentality to a business mentality, it was an
effective (but not lucrative) way for me to build some marketing
savvy and some confidence.
It may be a stepping stone to evolving into a successful commercial
enterprise, but I wouldn’t recommend it as a primary business
strategy. But for someone with a full time job and a jewelry habit,
it can be a way to generate a bit of revenue to buy more equipment,
supplies, etc., and justify the continued practice of the art.
As a side note, finding the right place to do consignment is
important to success, and not necessarily obvious, or easy to do.
Getting your work into a gallery is a big rush, but does not
necessarily mean the stuff will start flying off the shelves…
regardless of how good it is.
All the best,
Sebaste Studio and
Carolina Artisans’ Gallery
Charlotte, NC (USA)