I've always assumed that the whole 'chocolate' thing was really a
spectacularly smart way to (A) prove that Barnum was right, and
(B) add cachet to otherwise essentially worthless stones.
I think that’s more accurate for some of the “champaign” colors,
which are often a light tan to faint yellowish dishwater. especially
in mellee. though they can also range to more distinct brighter
colors of light orange/brown. But the ones sold as “chocolate” are
distinctly darker brownish, usually with a hint of orange. Well
matched, they can be quite pretty. Chocolate is a pretty good name
for the color. If you look at the ones carried by Evian co. in their
goods, the colors are consistant and attractive. Various sellers of
mellee sometimes sell goods labeled as chocolate that I’d bet those
retailers would reject as not quite fitting their idea of that color.
But what else is new. But one thing those stones are not, is
worthless. They’re not worth the same as fine VS D-F color stones of
course, but they’re worth a lot more than black diamonds, which also
aren’t totally useless either…