The show itself was good, but I was disappointed a bit. It didn't
seem nearly as large as the past several years, even though
several of the exhibitors I talked to insisted that it was actually
BIGGER by 15 booths. I noticed that many of the larger dealers
didn't have as large a presence as before (for example, Progress
tools had at least a double, if not a triple last year, with a
to-die-for array of workbenches... this year, they had a single
booth with some hand-tools and I walked right by before I realized
it was them... and they weren't alone in that!). There were about
1/4 the number of stone dealers as last year, most of whom seemed
to have an abundance of gemstone beads, but not as many cabs and
facets. Only one or two diamond dealers, which was a distinct
It is always interesting to get people’s perceptions of what they saw
at an event. Ms. Goeller makes several points about Expo New York to
which I would like to respond.
First, I was glad to hear that you received such valuable
from our seminar program. We received many positive
reviews from attendees who attended our MJSA Jewelry Academy seminar
program as well as the pre-Expo Designer Day, and our education team
and our presenters appreciate the support and positive response.
Ms. Goeller also said the show itself was good, but that she was
disappointed because it didn’t seem nearly as large as the past
several years. The actual statistics are that in 2005 there were 364
booths on the show floor and in 2006 there were 379, 15 more than
In addition, she said that many of the larger dealers didn’t have as
large a presence as before, citing Progress Tools as an example.
Progress did go from 2 booths in '05 to 1 booth in '06, but Stuller
went from 4 booths to 8, Rio Grande went from 6 booths to 8,
National Chain went from 3 booths to 4, AV Diamonds went from 4
booths to 6, and Romanoff and Gesswein remained at 4 and 8 booths,
Miss Goeller’s statement that there were about a quarter the number
of stone dealers as last year is also not accurate. In 2005 there
were 34 companies that listed themselves as stone dealers, while in
2006 Expo had 45 stone dealers listed in the show directory.
As I said, it is always interesting to get people’s perceptions of
an event, both good and bad. I quote the above statistics just to
ensure that all the facts are presented.
Having said that, I am always happy to hear that someone has
discovered a new product or technology at Expo, and I was very glad
to see that Ms. Goeller made several discoveries at Expo. I was also
glad to hear that she planned to go back next year. As the Director
of Trade Shows and Events for MJSA, I too plan to go back again next
year --hopefully to an Expo that’s grown even more.
Director of Trade Shows & Special Events
Manufacturing Jewelers & Suppliers of America