The Ganoksin Project
S i n c e 1 9 9 6
Jewelry Manufacturing Methods and Techniques
FOR IMMEDIATE RELEASE - 12 November 2004
"Orchid in Print" Book Series Announced
MJSA and Ganoksin to collaborate on new imprint focusing on bench
Providence, RI - Continuing their sharing partnership,
Manufacturing Jewelers & Suppliers of America (MJSA) and The Ganoksin
Project will collaborate on a new series of books dedicated to basic
The first book, to be published by MJSA/AJM Press under the imprint
"Orchid in Print," will be How to Make the Most of Your Flex-Shaft.
Written by Karen Christians, owner of the Metalwerx school in
Waltham, Massachusetts, the book will focus on how jewelers can
ensure they choose the right flex-shaft systems and accessories for
their needs, and operate them safely at maximum efficiency. It will
also include a chapter of tips compiled from the Ganoksin technical
archive, which includes postings from the popular Orchid forum as
well as the related "Tips from the Jeweler's Bench" newsletter.
The prime sponsor for the flex-shaft book is The Bell Group/Rio
Grande, the Albuquerque, New Mexico-based suppliers of tools and
equipment, findings, and display and packaging.
Patron sponsors are The Foredom Electric Co. in Bethel, Connecticut,
and 3M Inc., which is headquartered in St. Paul, Minnesota.
"This new imprint is a logical addition to the list of MJSA/AJM
Press titles," said James F. Marquart, president/CEO of MJSA. "Our
award-winning series of books have become common references in many
shops and schools, and we are pleased to be able to work with the
industry's pre-eminent online resource to extend the information
available to the industry."
"As part of the ongoing collaboration between MJSA and Ganoksin, I
am very excited about the new "Orchid in Print" books," said Dr. E.
Aspler (Hanuman), founder of The Ganoksin Project
). "These books will concentrate on the
basics of jewelry technique, equipment, and the jewelers'
environment, collected from the discussions and questions gleaned
from the archives of the Orchid community. We are very happy that
MJSA has taken on the project of making this valuable information
available in book form."
The trade book division of MJSA, MJSA/AJM Press has published three
books since its formation in 2001: The Platinum Bench by Jurgen J.
Maerz, At the Bench by Gregg Todd and Greg Gilman, and The AJM Guide
to Lost-Wax Casting. A fourth book, 101 Bench Tips for Jewelers by
Alan Revere, will be available in December 2004. All have been based
on articles and columns that originally appeared in MJSA's monthly
trade magazine, AJM: The Authority on Jewelry Manufacturing.
For more about the "Orchid in Print" series, contact
MJSA at 1-800-444-6572 or 1-401-274-3840, firstname.lastname@example.org.
Dr. E. Aspler (Hanuman)
The Ganoksin Project (http://www.ganoksin.com
) is the largest virtual
single source for searchable archived content for jewelry
and metals in the world. Its 5200 Orchid members foster sharing,
support community, enhance productivity and encourage studio safety,
by promoting education in the jewelry and metal arts worldwide.