Dear Mr. Geller,
I am not claiming to have an all encompassing comprehensive view of
the jewelry retail market, nor do I wish to be in contention with
you over these issues. This forum is for sharing of experience and
if my experience is different than yours, that does not make it
quoting your post:
I have sold over 5000 American Jewelers a copy of my repair and
design price book and have spoken to the majority of them about
this one subject.
I understand you have a product to sell to the members of this forum
and you feel the need to defend your authority surrounding this
I don’t personally profit from sharing my experience on this topic,
but if a posting of my resume is what you need to tolerate that I
have knowledge in this area I will oblige.
1975 to 1979: jewelry apprenticeship & retail sales.
1979 to 1983: N.I.U. BFA Jewelry design and metals.
1983 to 1988: Bench jeweler/designer and custom wax modeler for
high-end jewelry manufactures.
Started own business to produce an art jewelry line that showed in
Seattle, London, Berlin, San Fransisco, and New York. Took workshops
at the Revere Academe and the Small Business Administration.
1986: Moved to Germany to study jewelry making for the year.
1988 to 1999: In-house Fine Jewelry Designer for Nordstrom at their
Designed and managed Production of two fine jewelry lines. Bought by
15 stores in 8 states. Was responsible to corporate buyers for
producing: marketing material, sales associate training, inventory
identification and tracking systems, all custom design orders.
Responsible to lead-corporate buyer for maintaining profitablity of
all jewelry produced under the Nordstrom lable as dictated by
I am not at liberty to share the finacial from my work
with Nordstrom, to do so would be a breach of business ethics.
But I can say that in each of the 15 stores that carried my lines,
the lines and my custom work remained on the top 10 vendor list for
sales throughout a decade. I competed for that listing with each
store’s inventory of other vendors such as Paul Klecka, Micheal Good,
William Ritchie, Scott Kay, Micheal Bondanza, David Yurman, Mikimoto,
I averaged 250 pieces of new jewelry manufactured per month (60%
custom to 40% line, estimated by dollar amount) with the assistance
of sub-contracting casting and stone setting to outside jewelry
manufacturing shops. I was not responsible for repair unless it was
for one of my own pieces.
1992 to 1999: Contributing Author to JQ Magazine, 16 articles
1995 and 1996: Recipient of the DeBeers Diamonds Today Awards.
1997: Gave birth to a 10lb. 1oz. baby boy. Recipient of two Platinum
Guild International Awards. Intensive CAD/CAM training at McNeel &
Assoc. developers of Rhino 3-D software.
1998 to 2003: Established Nanz Designz an independant freelance
jewelry design firm.
Clients included: Tiffany&Co., Albert Asher Pearl, Rudolph Erdel/
O.E. Designs, N.Y., New York; Egana Pearl,Tokyo,Japan; Kazto
Platinum, Neiman Marcus Precious Jewelry Division, Dallas, TX;
DiaTrends, Mumbui, India.
Used Rhino 3-D software to render finished jewelry designs,
technical drawings, and deposition wax models.
2000 to 2005: Instructor of Metals, Industrial Design Department,
Art Institute of Seattle. Responsible for the developement of
cirriculum that addressed the use of metals in mass maufacturing
processes and their economic viability including: Fabrication,
casting, electroforming, laser applications, etching, sintering, and
2001: AGTA Spectrum Award recipient. Completed Diamond Grading
2002 to 2004: Masters Degree in Metals, University of Washington.
2003 to 2005: Adjunct Professor, Metals UW.
2005: Washington State Certified Rapid Prototyping technician.
I am loathed to post this since it is that is available
elsewhere, but I hope it establishes my credentials with you, so,
there will be no need to continue with these off-topic posts that
are misrepresentitive of what is actually being said.
I did not quote “closing ratios” in any of my previous post, nor did
I quote “average repair prices” that is your misrepresentation of
what I actually said. I have no problem with your claims of having a
"far amount of knowledge in this field" nor am I contesting that.
What I find objectionable is your need to twist the content of my
(and others) posts so you can tout the superiority of your book. Buy
banner advertisements on professional jewelry websites if you need to
sell your book, but Please, Go bully someone else.
FYI - When you capitalize every letter in a word or phrase it is
considered the internet equivalent of screaming at someone.