I finally got moved to the USA from Norway and am trying to get my
jewelry business off the ground, something that is not so easy, being
a single mom with two kids to keep me busy. I’ve been looking at
different possibilities for getting my things seen. My how-to book is
at the publisher’s, I’m looking into local festivals/shows, renfests,
wedding shows, scandinavian faires (since my jewelry is based in
Norwegian filigree). I’ve joined enough yahoo groups on jewelry and
so on to clog my inbox (thank goodness for mail filters and
subfolders!). In addition to getting my book out, I’m also going to
do a project for Art Jewelry Magazine sometime in 2006, which should
help with book sales at least. The problem is, that the book, and
magazines like Art Jewelry are geared toward others who make jewelry
which is good for my book, but perhaps not so good for my own jewelry
sales. I would like to be able to get my work featured in more ‘end
user’ or even buyers type magazines where people who will want to buy
rather than make the kind of jewelry I make are reading. I’m guessing
this would include, in addition to trade magazines and magazines like
Lapidary Journal etc, Fashion magazines, bridal magazines, women’s
magazines, etc. It wouldn’t hurt with something in LJ or colored
stone or other trade mags either, but I think, to reach the masses, I
have to reach more mainstream magazines. My problem is, I don’t read
any of those, so I don’t have any idea of which ones to approach or
how? Does anyone have any experience with this or suggestions?
Thanks,
Jeanne Rhodes Moen
www.jeannius.com
www.rhodes-moen.com